Field Sales Team Leader

About the Role

We are looking for an energetic, self-motivated, and results-driven Field Sales Team Leader to lead and manage our field sales team. The role is responsible for driving customer and partner acquisition, achieving sales targets, improving territory performance, and ensuring consistent execution of field sales activities.

The ideal candidate is a strong people leader who enjoys working in a fast-paced environment, is comfortable being hands-on in the field, and has the ability to motivate, coach, and develop team members to achieve business objectives.

Key Responsibilities

Team Leadership & Performance Management

• Lead, manage, and motivate a team of Field Sales Executives to achieve individual and team sales targets.
• Set clear daily, weekly, and monthly objectives for the team and monitor performance against targets.
• Conduct regular team briefings, performance reviews, and coaching sessions.
• Identify performance gaps and implement appropriate action plans to improve productivity and conversion rates.
• Provide guidance, support, and on-the-job coaching to team members.
• Recognize high performers and motivate the team to maintain strong performance and engagement.

Customer & Partner Acquisition

• Drive team efforts to acquire new customers, driver-partners, vendors, or merchants through field visits, lead generation, and prospecting activities.
• Develop and implement effective customer acquisition strategies to maximize territory coverage.
• Monitor team conversion rates, lead quality, and acquisition performance.
• Support team members in handling challenging prospects and closing opportunities when required.
• Ensure the team effectively communicates the value and benefits of our products and services.

Territory & Market Management

• Take ownership of assigned territories and develop strategies to maximize market penetration and business growth.
• Conduct area mapping and identify high-potential locations, customer segments, and business opportunities.
• Monitor competitor activities, market trends, and customer needs.
• Ensure team members maintain sufficient field coverage and activity levels.
• Regularly conduct field visits with team members to monitor execution, provide coaching, and identify opportunities for improvement.

Partner & Customer Onboarding

• Ensure new customers and partners are onboarded accurately and efficiently.
• Monitor the team's onboarding activities and ensure all required documentation and verification are completed properly.
• Support the team in resolving onboarding issues and ensuring a smooth customer and partner experience.
• Ensure new partners understand and successfully adopt the platform and services.

Customer Support & Issue Resolution

• Support the team in handling customer and partner queries, complaints, and operational issues.
• Escalate complex issues to the relevant internal teams and follow up to ensure timely resolution.
• Ensure team members maintain a professional and customer-focused approach when handling issues.
• Monitor recurring customer or partner issues and recommend improvements where necessary.

Reporting & Performance Tracking

• Monitor daily field activities, customer visits, leads, acquisitions, onboarding, and conversion performance.
• Review and validate daily activity reports and sales records submitted by team members.
• Prepare regular performance updates and reports for the reporting manager.
• Analyze team and territory performance data to identify trends, gaps, and opportunities.
• Ensure accurate and timely submission of all required reports and documentation.

Operational Excellence

• Ensure the team follows company policies, sales processes, and field operating procedures.
• Monitor attendance, punctuality, field coverage, and overall team discipline.
• Work closely with internal departments to ensure smooth execution of sales and onboarding activities.
• Continuously identify ways to improve team productivity, sales processes, and customer acquisition efficiency.

Job Requirements

• Diploma or Bachelor's Degree in Business, Marketing, Sales, Management, or a related field is preferred.
• 2–4 years of experience in field sales, business development, customer acquisition, or a similar role, with prior team leadership or supervisory experience preferred.
• Proven ability to lead, motivate, and manage a sales team.
• Strong track record of achieving sales or business development targets.
• Excellent verbal communication, interpersonal, negotiation, and presentation skills.
• Strong problem-solving and decision-making abilities.
• Comfortable working in a field-based and target-driven environment.
• Able to analyse sales performance and translate data into actionable strategies.
• Comfortable using smartphones, mobile applications, CRM systems, and digital tools for reporting and team management.
• Strong organizational and time-management skills.
• Ability to work independently while effectively managing multiple team members and assigned territories.
• Must own a two-wheeler and possess a valid driving licence.